Your Transformation Experts.
Founder & Director. Mentor. Technologist.

Melita Francis
I was charmed into the world of media, advertising & digital marketing over 18 years ago.
While working for & with some of the biggest brands & minds in the industry from around the world (REA, Google, DDB, APN) , I learned to embrace tech & nurture the inner entrepreneur. After moving back home to Brisbane I realised that to break away from the agency model & bring a more personalised approach to Digital Marketing, I’d need to start my own specialised team.
I now use my experiences & expertise to mentor, assist & enable businesses to transform their digital capabilities into our present ‘Digital Age’.
Trivia: to date I’ve traveled 5 continents, 26 countries & 48 cities. I’ve worked in 5 of these countries.
UX Designer. DigiGeek.

Linda Luo
I started pushing pixels at the age of 12, building my first website at 14. I’m fascinated by the way stories are told. When a strong aesthetic appeal meets functional design, the response can be visceral.
As a User Experience Designer, I synthesize information strings to help uncover the gaps in what matters to people. I use these answers to engineer design focused solutions.
My purpose is to cut through the noise, reflecting a mix of honesty and playfulness; values I believe speak to the core of people-centered design.
Trivia: Loves to travel but is really bad at directions. Is also a classically trained pianist.
Growth Hacker. SEO Guru.
